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Fatal mistakes in lead generation strategyby oren greenberg · january , lead-generation-mistakes primary imgcompetition is . Fierce in digital channels, and it's tougher than ever to cut through the noise. Driving . Traffic is one challenge, but it's another to convert that traffic into sales-qualified leads. In . This article, I'll walk through six fatal mistakes in lead generation that I've seen time . And time again.We're not talking about the basics, like forgetting a call to action. Here . We're looking at fundamental strategic errors that prevent effective lead gen.
Making these mistakes will . Cause you to waste budget, resources, time, and energy. The good news: they're preventable. The . Key is knowing that they're mistakes before you make them. Not starting with product-market fitfrom . My india datasetindia dataset experience, not achieving product-market fit (pmf) before working on lead generation is the number . One reason hyper-growth businesses fail.Put simply, pmf is when a product meets a real market . Demand. As american entrepreneur marc andreessen says, pmf is about "Being in a good market . With a product that can satisfy that market.
"Andreessen argues that the life of a startup . Can be divided into two parts: pre-pmf and post-pmf. The pre-pmf stage is about learning, . Iterating, and getting as close as possible to the people with the problem you're attempting . To solve. As a business, you should launch a pre-pmf minimum viable product to prove . The need, and repeatedly get feedback from early adopters.Bottom line: ideas are fun, but they're . Worth zilch by themselves. I've seen too many businesses burn through their cash reserves on . Lead generation before they know whether their product has genuinely scalable appeal.
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發表於 2025-3-6 16:54:14