To avoid this, use automation

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The growing disinterest of Internet users in traditional advertising as well as the rise of adblocks has led advertisers to find new strategies to reach their target audience.  digital personalities followed by , to , people and are aimed at a very specific audience. Micro-influencers spend time maintaining and exchanging with their community, which allows them to create closer and more authentic connections with their followers. They often speak on specific topics and are considered experts and reliable sources in their field. This is why micro-influencers benefit from a higher engagement rate. Video.

Content Videos take over text or image content. Since the mobile internet connection has become wedding photo editing service accessible at high speed, video clips have been able to be integrated and viewed on smartphones and tablets, which has significantly increased video traffic. More and more media are using this format, which makes it possible to provide users with a wider variety of visuals. According to Forbes: Adding a video to a marketing email can increase your CTR by - of customers report that videos that provide information about a product help them in their purchasing decision of customers are more likely to purchase a product online after seeing a.


Video about that product Personalization and individualization Personalized marketing is not new, but thanks to Big Data, massage personalization is taking on an unprecedented scale. It is now possible to very precisely refine your message according to the target audience. Companies adopt a mindset that places the customer at the center of their strategy, which is supported by extensive data. of customers show more trust in a company that uses such an approach. At the same time, the probability of retaining the customer increases. On the other hand, this strategy is also risky since by making a mistake in suggesting.