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Related pages using relevant words and phrases. You can use the free Internal link opportunities report in Ahrefs Webmaster Tools to help with this. It scans your site for places where you might be missing relevant internal links. For example, here, the report suggests that we might want to internally link from our post about Ahrefs’ unique features to our post about anchor text. It even suggests the words we might want to use for the link. 9 internal link opportunities 6. Improve your site speed Slow-loading pages can often cause people to bounce. Of course, if a user bounces even before your tags fire, it won’t influence your GA numbers. But getting rid of these “hidden” bounces can be a huge step towards achieving your marketing goals. Improving your site speed is a big topic on its own. I’ll only list a few things that can eliminate your hidden bounces due to slow page loading times: Get a better DNS provider. Get a better hosting provider.
Get a good Content Delivery Network (CDN) if you have a geographically dispersed audience. Use HTTPS in indian phone number combination with HTTP/2, server push, optimized resources prioritization and TLS 1.3 (all should be available with good hosting providers and CDNs) Use compression algorithms like gzip and Brotli (supported by most hosting providers and CDNs) Optimize your images and load them only when needed (lazy loading) Load your scripts asynchronously with async or defer attributes As I said, there’s much more to site speed than this. It’s a fairly advanced and technical topic. I’d encourage you to go through our articles (site speed in general / site speed for WordPress), test your website, and consult with experts. Improving site speed can have a great impact on user experience, it will ensure more data in your analytics and it can move the needle in SEO if you have a truly slow website now.
You can use the Performance report in free Ahrefs Webmaster Tools to get an overview of your website speed metrics: 10 site audit performance 7. Focus on user experience UX is a marketing discipline on its own. All of the previous points are either part or closely related to user experience. Creating a website without user input is a lottery. You’re too biased and don’t represent real users. Don’t fall into the trap of thinking that you know your users unless you talk to them on a regular basis. That includes proper user testing. Besides having people click on your website to provide feedback, there’s also a part of qualitative analysis that you can do on your own. I’m talking about analyzing user behavior via recordings and heatmaps to uncover pain points and bottlenecks. You can use behaviour analysis tools like Hotjar or Smartlook for this.
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發表於 2024-2-19 13:53:23